Managing the Media

Successful political campaigns require more than a good candidate, a robust GOTV strategy, or a fundraising plan. To win your election, you also need a communications strategy that reaches and convinces voters, works effectively with reporters, and represents the values and goals of the candidate. You could have the best campaign in the world, but…

Read More

Six Steps to Managing Crisis

Failure is a natural part of life. Most successful people understand this and even embrace the process. Mistakes are fodder for growth. This is true for businesses, organizations, and politicians as well. Mistakes and missteps are an unavoidable reality. However, while most errors lead to systems improvements, sometimes they lead to crisis situations. In the…

Read More