Posts Tagged ‘social media’
Running for office? Do this to your Facebook page right now.
Once upon a time all you needed to be successful on Facebook was time, elbow grease, and understanding of your audience. Unfortunately, Zuckerberg’s dorm room creation has moved beyond just the social network and focused more and more on pay-to-play business styles. While you still can find success posting content organically, many have turned to…
Read MoreManaging the Media
Successful political campaigns require more than a good candidate, a robust GOTV strategy, or a fundraising plan. To win your election, you also need a communications strategy that reaches and convinces voters, works effectively with reporters, and represents the values and goals of the candidate. You could have the best campaign in the world, but…
Read MoreSnapchat on the Cusp of Political Relevance
The outlets of political messaging are changing rapidly. Social media and algorithm-based news sources are becoming an increasingly lucrative and divisive force in the marketplace of ideas. Social media’s unpredictable future and the constant battle for digital revenue has opened the door for new outlets, new platforms, and new messaging. Technology, innovation, and even the…
Read More5 Social Media Strategies Every Campaign Needs to Avoid Pitfalls
Social media is crucial to the running of a campaign. It spreads your message, generates interest, and activates supporters. So it’s important to know the pitfalls before you get started. That way you’ll avoid making mistakes that will haunt you in the future. Know your audience. When people follow your Twitter account and like your…
Read MoreThe Future of Social Media on Campaigns
All accounts and quotes from this article were taken from “Social Media and Politics” Podcast by Michael Bossetta, in an interview with Matthew Oczkowski formerly of Cambridge Analytica and the Scott Walker campaign released on May 29th, 2017. The interview can be found here: Simplecast.fm or by searching on iTunes. In 2017, it can be hard…
Read More10 Twitter Tips for the Conservative as Twitter Turns 10
Twitter turns 10 today! Social media has changed dramatically over the past decade and consequently you must keep up on the latest ways to make the most of Twitter as a conservative. In celebration of a favorite social network among the American Majority team, here are 10 of our favorite Twitter tips:
Read More4 practical ways to highlight your brand on social media
Carpe Diem Culture
This month I thought I’d take a detour from my usual writing on the political “military-industrial complex”. I didn’t feel like doing nuts-and-bolts campaign mechanics either. Something’s been gnawing at the edges of my mind for a time, and I wanted to draw it out. So bear with me please. Now, it’s certainly no secret…
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