50 Top Social Media Content Ideas for Candidates & Activists

Running for office? Managing a campaign? Looking for new and innovative ways to spread your conservative message?

If you’re running for office, you must be equipped to spread your message through social media. Check out these top content ideas to get you started; they can be used for Facebook, Twitter, LinkedIn, Instagram, Snapchat, YouTube, Pinterest, and more. Hopefully, this will give you the inspiration you need to generate consistent high-quality and engaging content, keeping you from getting “writer’s block” when crunch time hits.

1. Infographics on national issues
2. TV interview clips
3. Radio interview clips
4. “On this day in history” posts
5. News articles (with your own added commentary)
6. Links to blog posts (yours and others)
7. Campaign updates
8. Behind-the-scenes images of your campaign HQ
9. Images of you meeting with voters
10. Images of your volunteers canvassing/phone-banking
11. Images of your rally crowds
12. Screenshots of sample ballots with the candidate’s name highlighted
13. Shoutouts to specific volunteers with images (tag them)
14. Shoutouts to organizations, venues, etc. that host and/or endorse you with images
15. Links to different sections on your website
16. Important local news
17. Questions for the voters on issues
18. Opportunity for voters to submit questions
19. Answers to voter questions
20. Historical highlights of your community
21. Top reasons you love your community
22. Profiles of people who inspire you
23. Inspirational quotes from key American figures
24. Opportunity to donate to the campaign
25. Description of what campaign donations cover
26. Link to your campaign swag store
27. Press releases
28. [if married] Behind the scenes with your spouse
29. [if you have children] How your children inspire you to improve the community
30. “How to Register to Vote” graphics
31. Endorsements from other community officials
32. Seasonal posts (Thanksgiving, Christmas, Memorial Day, 4th of July, etc.)
33. Link to sign up for email updates and join your team
34. Pictures of you and your team eating at local restaurants
35. 15-second videos of your supporters saying why they endorse you
36. Shareable graphics (ex. “I voted!”)
37. Guest contributions from your volunteers/supporters
38. Opposition research on your opponent (careful with this one)
39. Elements of your platform
40. Key accomplishments in your public and private careers
41. Short pieces from your campaign manager explaining why they are running your campaign
42. Live tweet presidential debates
43. Live tweet local debates
44. Political gifs from your favorite TV shows
45. Funny but tasteful political memes
46. Links to polling locations/other info
47. Links to your volunteer sign-up page
48. Reminders about when and where to vote
49. Breaking news of when you’ll be at campaign HQ, encouraging voters to stop by
50. Retweet/repost posts from your supporters, friends, and voters