Posts Tagged ‘campaign tips’
Waxahachie, TX Activist Training
Direct Mail Done Right
Whether you are running for president or the city council, direct mail will undoubtedly be a large component of your campaign strategy. When done right, direct mail is one of the most effective ways to connect with voters. Below are five rules that will enable you to put together a successful direct mail plan for the months ahead.
Read MoreWhat Makes An Effective Campaign Message?
Last week Minnesotans had an opportunity to cast their ballot in our state’s primary. Local conservative candidates seeking office, including 75 trained by American Majority in Minnesota, advanced in great numbers. Now onto the general…
Read MoreKNOCK ON WOOD: TIPS FOR QUALITY (AND QUANTITY) DOOR-TO-DOOR OPERATIONS – PART II
In the first part of this series, I provided several tips for preparing to go out door knocking. A successful door-to-door operation depends upon the right people and transportation, quality lists, literature and maps, and a tactfully-branded volunteer. In this part of this series, I will begin the discussion on maximizing efficiency while on the…
Read MoreChoosing and managing your campaign team
A campaign team is made up of everyone that helps in your efforts to get elected. Choosing the right people for your team is vital to the success of your campaign. CHOOSING YOUR CAMPAIGN TEAM: The Structure When setting up your campaign team, you must first come up with a campaign structure. You want to…
Read MoreAvoid Being the “Zombie Candidate”
Among the seven candidates in the recent Republican primary for Oklahoma’s Fifth District Congressional seat were a current state House member (“Candidate A”), a former state House member who previously ran for this seat 4 years ago (“Candidate B”), and the former director of the largest Baptist church camp in the country (“Candidate C”). Here is what…
Read MoreCampaigns: Have You Done Your Research?
Being proactive on the countless issues that one will face on the campaign trail is a key component of any successful overall strategy. Time is a precious commodity on any campaign and taking advantage of opportunities to do your homework now to properly confront issues surely awaiting your campaign is a necessity if you want to win in November.
Read MoreHow to create an effective campaign brochure
For a copy of our Campaign Manual, visit our resources page. To request a New Leaders Campaign Training in your area, contact us today! Campaign brochures are a fundamental part of any campaign. They serve as an introduction of the candidate to potential voters by providing them with photos that illustrate what the candidate is…
Read MoreSo You Lost Your Election- Now What?
On Tuesday, Kansas held its primary elections, as did a few other states, and while the results are overwhelmingly positive, let’s face it: elections are about choices and sometimes the voters don’t choose you. Or don’t choose the candidate you believe so strongly in and worked so hard to elect. And that’s hard. With our…
Read More“Checking in” or Campaigning?
We live in a world where just about everyone is getting a Facebook, more and more people are on Twitter, and having a smartphone is becoming a social norm. The time for campaigns to adapt the ways they reach voters is now.
Read MoreSo What Makes a Campaign Event Successful?
The ability to gain that competitive advantage over your opponent is present on the campaign trail every day. One of these opportunities, that surprising goes unnoticed more frequently than it should, revolves around campaign events.
Read MoreCinema guide to lawn signs
Lawn signs may seem like a very minor component of a campaign. However, they can be extremely effective in an election if utilized correctly. If you want to get the most out of the money you invest into lawn signs, you need to have a strategy behind the lawn sign portion of your campaign. The…
Read MoreHow to “Go Negative” Without Getting Nasty
Primary season. Ah, it’s fun times. I always look forward to election season, the palm cards, yard signs, door-to-door, fundraiser and sign wave craziness… but sometimes, I’m just ready for the negativity to end. Am I alone in feeling this way? At our training sessions, candidates often ask how they can show contrast between themselves…
Read MoreKeep Good Records
Working in politics, either as a campaign operative or grassroots organizer, soon becomes all about lists, lists, and yet more lists… being able to manage all this information becomes an essential part of the operation as your list/network/database is the primary means of contacting, understanding, messaging to, and mobilizing your assets.
Read MoreKnock on Wood: Tips for Quality (and Quantity) Door-to-Door Operations – Part I
One of the most important (if not the most important) components of any grassroots campaign is an effective door-to-door operation. This is part one of the strategies I’ve learned along the way.
Read MoreHOP ON THE SOCIAL NETWORKING TRAIN
After spending four years in college in the Public Relations department I have come to understand the ins and outs of sending press releases, PR planning, and the importance of networking. Now that I am out of school and working for American Majority, I have tried many of the techniques I spent four years learning.…
Read MoreCampaign Lessons from the Oklahoma Primary
Yesterday, the 2010 Primary Election was held in Oklahoma. Record numbers of Republicans and Democrats turned out to cast votes for the candidates of their choice. Many of the races produced results predicted by the polls. However, the race for governor in the Democratic party had all of the pundits talking after the dust had…
Read MoreFacebook: A Fundraising Tool? Yes!
In every American Majority training that I’ve conducted a frequent topic of discussion centers around one of the most undesirable yet critically important activities, political fundraising.
Read MoreDoor-Knocking: The King of Voter Engagement Tools
It should be no surprise that as Executive Director of American Majority Minnesota I’m in constant contact with local candidates across the state. And while the pattern of conversation can at times be rather random (you name it, we probably discussed it, campaign-related or not) one of the topics often mentioned is door-knocking.
Read More“Do I Have To?”
It’s something that was asked a lot during American Majority’s “Precinct Power” presentation at last weekend’s Texas Defending the Dream Summit in Austin…. Remember: stickers and signs don’t vote on Election Day, voters do.
Read MoreConvince Others by Writing Well
In Oklahoma, we are a little less than three weeks away from our Primary Election. The candidates are furiously traveling their districts in an effort to convince the citizens to cast a vote in their favor on the 27th. As an American Majority field representative, my job responsibilities require me to go into my territory…
Read MoreWinning: The Art of Getting It Right
Election season is in full swing even for those last-minute candidates who waited for the filing deadlines before announcing. I’ve talked to several candidates this week who are jumping into the door-to-door campaign feet first, full of vigor and excited to get out and start walking. The bad part? They hadn’t done their homework. I…
Read MoreContinuing Campaign Education
At American Majority we work to give the best political training available to conservative activists and candidates. In the end it’s about fielding an army of conservatives who are more than just fluent in political buzz words…we want the men and women who come through our training to be stronger campaign volunteers, empowered activists and…
Read MoreChanging the Game
Last night here in Topeka, we held a mini candidate training, Running for Office 101. Candidates for state legislative and statewide elected positions attended to learn about running an effective campaign. Afterwards, one of the volunteers approached me and asked why we give out so much information for free on our website when many campaign…
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